Vattenfall Distribution AB
The purpose of the assignment was to explain what the customers pay for when they pay the electricity network fee. The electricity grid price is somewhat diffuse and is often confused with the electricity price. Electricity companies can switch, but not electricity grids - the electricity grid is a natural geographical monopoly. The target group here was thus people living within a certain geographical area that the electricity grid covers. In general, the customer felt that the knowledge about this was low, so they needed to explain in a clear and simple way.